Copywriting in every language Copy that doesn't sound like AI.
You have a goal and an audience, but no text yet. That's copywriting in every language: native-speaker writers create it, straight in the target language rather than translated. With your brand voice, industry knowledge, and writing that stands out from interchangeable AI copy. Tell us about your project.
Four ISO certificationsTranslation partner for companies with high standards
- What it is: New copy, written rather than translated, directly in the target language, by native-speaker copywriters.
- Who it's for: Brands that want to show up in one or more markets with a voice of their own.
- What it delivers: Copy in your brand voice that stands out from interchangeable AI text, in over 220 languages.
- The difference: Copywriting starts from scratch. Marketing translation carries over an existing text; post-editing checks AI output.
When everyone uses the same tool, everyone sounds the same
What stands out today is a voice of your own
Text from a language model appears in seconds, and that's exactly the problem: when everyone uses the same tools, you get a flood of interchangeable copy. Readers notice, and the impact drops. Three things a human writes that a standard tool doesn't.
We study your tone of voice and stay true to it, instead of defaulting to generic, one-size-fits-all copy. Every piece sounds like you, not like a template.
Someone who thinks in the target language captures the idiom, references and rhythm that no translation can produce. The copy reads like it was made for that market, because it was.
Subject-matter experts write what's accurate and credible. No invented facts, no claims that fall apart under editing.
From tagline to landing page
Copy with a job to do: sell, explain, persuade
We write for a specific goal, in one language or straight into several markets at once, each one by a native specialist. The formats we write most:
Homepages, product pages, campaign landing pages. Clearly structured, written to convert, and optimised for search on request.
Product descriptions, category pages, range copy. Consistent tone across your whole catalogue, at volume, across multiple markets.
Posts, ads, taglines. With the cultural references and wordplay that only a local writer can land, instead of a translated template that falls flat in the market.
Longer content that demonstrates expertise: whitepapers, guides, thought-leadership articles. Researched and written by someone with real industry knowledge.
One brand, one voice, many languages
What sets us apart from copywriting agencies
Most copywriting agencies write in one language. As a translation provider, we have native copywriters in over 220 languages. That means your website, your campaign, your product copy are each written for their market by someone who lives there, while still sounding like the same brand everywhere.
Where something new needs to be created, that's copywriting. Where you already have a text that needs to move into another language, translation or transcreation is the route. Both run through the same terminology and the same point of contact. That keeps your brand consistent, whether a piece is written from scratch or carried over, and across every language.
What copywriting costs
A fixed price per project, not a word count
We don't bill copywriting by the word, because the effort doesn't scale with word count, it scales with research, concept and polish. A single sharp tagline can take more work than a full product page. That's why you get a fixed price per project, once we've briefly discussed your goal, scope and languages.
What needs writing, for whom, in which languages, in what tone? Sample copy or a style guide help, but aren't required.
You get a binding fixed price per project and a delivery date. Predictable, with no hidden per-word charges.
A native specialist writes, you review it, and we run a revision round until the tone and message land. Included.
New copy, or copy you already have?
Which service fits which starting point
The fastest way to work out which service you need: do you already have a text? That's what decides it.
Already have a text that needs to move into another language? Carried over faithfully, or freely reworked for advertising impact. Different from copywriting, which starts from scratch.
Have an AI translation from DeepL or a language model that needs checking? Post-editing to ISO 18587 is the way to go.
Already have a finished text that needs a language check and polish? Editing is the right fit, available at an hourly rate on request.
Want your copy to be found in several markets too? We write and translate with search in mind, keywords included.
Frequently asked questions about copywriting
Scope, languages, AI, pricing
What's the difference between copywriting and translation?
Copywriting creates a new text, written directly in the target language, with no source text required. Marketing translation starts from a text that already exists and carries its meaning into another language. In short: if you don't have a text yet, copywriting is the right fit. If you do, it's translation or transcreation.
Do you write directly in multiple languages?
Yes. For every market, a native specialist who lives there writes the copy, rather than writing it once and translating it afterwards. That means the copy lands the local idiom and cultural references, while still sounding like the same brand across every language. We cover over 220 languages.
Do you use AI when writing?
A specialist who writes and takes responsibility for the result is always at the centre. Tools can support that work, but the voice, the message and the accuracy come from a person. That's the whole point: copy that stands out from uniform, standard output. On request, we document exactly how much of the work is human.
What does copywriting cost?
We don't bill copywriting by the word, because the effort doesn't scale with word count, it scales with research, concept and polish. You get a fixed price per project, once we've briefly discussed your goal, scope and languages. A revision round is included.
Can you match our existing brand voice?
Yes. If you have sample copy, a style guide or existing campaigns, we study them and write in your tone of voice. If you don't have a defined voice yet, we develop one together with you during the brief.
Do you also edit existing texts?
That's a separate service. For a language check on existing text, there's editing & proofreading; for machine-translated text, there's post-editing. Copywriting is for text that still needs to be written.
Text services
Looking for the right text service?
Copywriting, editing & proofreading, post-editing and transcription all sit side by side. The overview shows which service fits which text.
Copy that sounds like you. Not like everyone else.
Tell us your goal, audience and languages. We'll recommend the right writer profile and give you a fixed price and delivery date.
Fixed price per project · Revision round included · 220+ languages